
Ash Shepherd, Strategy & Process
Minds On Design Lab
Presentation & Continental Breakfast at 8:00
Networking at 9:30
Do your communications feel trapped in the Dark Ages or are they community-centric? What does fostering online engagement really mean? Which social channels should you be on and how does your website and email fit in? Oh yeah, and what about your mission? Throughout the discussion, we’ll include examples of nonprofits that are leading the way and help you assess, prioritize, and implement new strategies to foster more meaningful online engagement.
Takeaways from this session include:
- Resources for assessing your online engagement
- Lessons learned from case studies
- Example frameworks to help guide your process
About the Presenter

Ash Shepherd works in the areas of Strategy & Process with Minds on Design Lab. He brings with him 16+ years of experience working with and for nonprofits in the areas of online communications strategy and process management, social media engagement, youth program development, and social work.
Ash’s commitment to the nonprofit technology sector is apparent. He spent three years on the editorial board for NTEN’’s online publication, Change, and is a co-author of the Social Media Road Map. He also co-managed the Portland, Oregon NetSquared/501 Tech Club for a number of years and continues to present at a wide range of public speaking engagements.
You can connect with Ash on Twitter at @NPTech_Ash.
About the Network
Executive Directors Network is designed to strengthen your management skills while providing field-tested concepts and tools to take back to your organization for implementation. In addition to skills development, each session allows for networking and peer coaching in a collaborative learning environment.
721 NW 9th Avenue
Portland, OR 97209
| NAO Members | $22.50 |
| Nonmembers | $25.00 |


