About this event
This event is provided by WVDO (Willamette Valley Development Officers)
This is a two part program. Part one is on October 11th and part two is on
December 6th
This workshop is to help you and your team align behind the most inspiring
distillation of your brand, engaging the people that matter most, first
inside, and then outside of your organization. In this workshop we’ll look
at the natural laws of branding that will always remain true, and then
overlay ‘the new laws of engagement’. We’ll look at how smart
contemporary brands are innovating in their relationships, doubling down on
authenticity, aligning passionate teams, and opening up to engage and inspire
their tribes. We’ll take a close look at the relationship between signal
and noise in the new brand marketplace. And then we’ll roll up our sleeves
to dig deep into the purpose, promise and potential of your brand.
Participants will leave the workshop with renewed clarity and understanding
around their core purpose and their relationship to employees and audiences,
as well as practical advice preparing them for the big adventure that lies
ahead for their brand.
Presented by Will Novy-Hildesley